Our very own Jay Goldman, Head of Marketing here at Rypple, hosts Status Update, butterscotch.com’s popular weekly video podcast on the world of Social Media. Check out this week’s episode on how to start your own blog.

As Jay Goldman explains, the first question you need to ask yourself is why do I want to start a blog? Promoting a product or service is one reason, search engine optimization is another. Honing your writing chops, keeping in touch with family and friends, sharing your thoughts. All valid reasons that will help you focus your blog and get people reading.