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Define your Objectives for 2010

Nathaniel Rottenberg ~ January 4th, 2010

Have you defined your businesses’ objectives and goals for 2010? If you haven’t, you’re not alone:

In the survey of more than 2,100 working people conducted by YouGov, only 24 per cent said that their employer had clearly articulated their 2010 objectives to the workforce, while a third (32 per cent) even doubted there was a plan for their business at all.

First step of performance management: make sure your employees clearly understand the direction of the business. How can an employee be productive if she doesn’t know where to focus her efforts? Clearly defined company goals increases motivation and engagement. Having motivated and engaged employees will increase the performance of your business.

If employer actions raise engagement by just 10 per cent, they could typically increase profits by up to £1,500 per employee per year.

How do you keep your employees engaged? Do you know the company goals and objectives for 2010? Check out Employers fail to communicate business plans to learn more.

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One Response to “Define your Objectives for 2010”

  1. What all great leaders know – Rypple — February 5, 2010 @ 2:01 pm

    [...] employee in the company understands the mission and vision of the business, and how their weekly activities will impact company goals. The DNA of [...]

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