Mitch Joel on Personal Branding
I’ve seen Mitch speak at a number of conferences recently – “The Art of Management” and the HRPA – and there’s a reason he’s so popular. Because when you look at the explosion of social media around us such as blogs and podcasts and Twitter and Digg and Tumblr and the like, you should be confused. (If you’re not, you may not understand the question.) You’re not alone. People at Google, Wal-Mart and CostCo are wondering what the implications of this are too, and they turn to Mitch Joel for guidance.
I was lucky to interview Mitch before he got swept up in the buzz of his new book Six Pixels of Separation.
[audio:http://s.rypplecdn.com/mwm/audio/MWM-Mitch-Joel.mp3|titles= The importance of personal branding]
In our talk we discuss:
- Why Great Work doesn’t necessarily have to be a “Mt Everest Moment”
- Why personal branding is more important than ever before in this world of social media
- What it means to strive for excellence
- And “Creativity Does Not Keep Office Hours.”
You can follow Mitch on Twitter at @MitchJoel and also on his blog.
